“ We can. We shall. Maybe you'll leave feeling enlightened. Stretch.”


daydaygay

October, 2017

CREATING A IDENTITY FOR daydaygay,

A DIFFERENT IDEA ON

DUTCH DESIGN WEEK 2017

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WITH A TEAM THERE WAS AN AREA CREATED WITHIN THE DUTCH DESIGN WEEK. WHEREIN THE GAY / LGTBQ COMMUNITY IS EXPOSED THROUGH ART AND CULTURAL PURPOSE.

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THE DESIGN NEEDS A GENERAL IDENTITY WITH A TWIST TO IT. WITH A CONTROVERSIAL SIDE TO IT, NEXT TO THE STANDARD DUTCH DESIGN WEEK CULTURE.

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ONLINE, PRINT AND LETTERING

daydaygay

Different patterns for the identity

Implementing typography into the image

Tighty whities

You can buy these give-aways throughout the period of Dutch

Design Week

WITH SPECIAL THANKS TO:

BAS BERENDS

(Founder and Organizer)

&

BRENDAN VOS

(Founder and Production)

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