GREED IN THE PICTURE,

GREED IN THE WORLD.


THE DESIGNER MASQUERADING AS 

INNOCENCE ITSELF.


EMPATHY AS A TOOL FOR GREED.

he-man

“Pick out the body you want in place of

your puny weakness”


1950s American

Bodybuilding Club

MUSCLE MEN Advertisement

‘he-man’


Dutch Design Week

Glaspaviljoen

September, 2015

Eindhoven

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